Adopt cutting edge tactics from leading innovators to differentiate your financial brand. Stay ahead of the curve with crucial insights to:
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Gez is currently Global Head of Agile for HSBC, having been working with agile and scrum for over 12 years, for clients including 10 Downing Street, the BBC Trust, Lloyds Banking Group and Glastonbury Festival. After two years postgraduate research into agile at Bristol University, from the perspectives of strategy, organizational change, leadership and marketing, in early 2016 he published his second book, titled ‘Agile Marketing: The Incomplete Guide’. You can download for free from www.bunnypicnic.co.uk/book
Graduated from a French Business School and Reading University in the UK, Emmanuelle Fenard is head of Marketing at BNP Paribas Cardif France. Previously, she has been head of strategic marketing, innovation and business development in various entities of BNP Paribas’ Group. Her main driver is to create value for both customers and company (including people !)
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