Consumers expect their experiences with financial services to be just as simple and enjoyable as other high-end products or services. Digital has raised the bar for brands, but complexity, compliance and competition present major barriers to financial institutions today. Join the Digital Marketing for Financial Services Summit and evolve your marketing strategy for the digital age.
This exclusive marketing conference is specifically designed to give financial institutions the tools to elevate their digital strategy.
Stay ahead of the curve with crucial insights to:
Overcome the unique challenges financial marketers face in the industry and take away tactics from the best in class at this one-stop event!
Over 10 years' experience in digital banking area. Responsible for implementation of innovations, digital channels development, digital sales and customer acquisition. Participated in reinventing mBanks’ online banking concept, creating global award-winning project of the New mBank. Implemented 10 major innovations in a one coherent online banking platform for more than 4M clients leveraging modern mobile and online technologies to deliver state of the art end-to-end customer experience and unparalleled sales effectiveness for the bank.
Gez is currently Global Head of Agile for HSBC, having been working with agile and scrum for over 12 years, for clients including 10 Downing Street, the BBC Trust, Lloyds Banking Group and Glastonbury Festival. After two years postgraduate research into agile at Bristol University, from the perspectives of strategy, organizational change, leadership and marketing, in early 2016 he published his second book, titled ‘Agile Marketing: The Incomplete Guide’. You can download for free from www.bunnypicnic.co.uk/book